Ray is a marketing and advertising expert with 40 years' experience. He's a popular columnist in Australia's biggest newspaper The Melbourne Herald Sun, with one and a half million readers every day. His witty, perceptive look at marketing has been popularised by The Gruen Transfer and found a new audience. Use the search bar above for any topic that comes to mind. You'll be surprised at what you find! (c) Ray Beatty ray@ebeatty.com
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